Phorest Salon Software could support this directly within the platform better. Currently, one key missing feature and constraint is the lack of flexible, automated and customer behavior-based follow-up messages after a visit. Key Development Needs: Automated post-visit follow-up messages to the customer Possibility to schedule emails/SMS messages after the visit (e.g. +1 day, +14 days, +30 days etc.) Sent only if the customer has NOT made a new booking Automation should stop when the customer rebooks Service-specific segmentation Possibility to start automations based on the type of service: e.g. flotation, massage, recovery services Different posts for different service categories! Ready-made automation bases focused on rebooking Ready-made threads designed to grow your rebooking: “Thank you for visiting + light reminder of new booking” “You haven't been in X days” “We kept the time ready for you” type messages Tracking rebooking in promotions Clear visibility: rebooking percentage per campaign time to rebook (time-to-rebook) Why this is important In the services business, rebooking is one of the most important KPI metrics. Even a small improvement (e.g. ~6% → 10-15%) would have a significant impact: revenue to utilization and predictability of cash flow